You can have a rock-solid business strategy, unlimited resources, and the most talented people on staff. But only one thing is guaranteed in today’s hyperconnected society: if your business isn’t likeable, it will fail. Dave Kerpen knows how important it is for a business to be liked?by customers, employees, stakeholders, and the general public. He wrote the book on it. His groundbreakin…
The science of human evolution, not just the sites. How Humans Evolved remains the most up-to-date, forward-looking book in physical anthropology. Through a unique and balanced blend of evolutionary theory, population genetics, and behavioral ecology, the authors move beyond merely describing anthropological “finds” to showing students the big picture about how humans lived in the past and…
The philosophy behind this book is that learning computerized drafting programs is best accomplished by emphasizing the application of the tools rather than spending time on the theoretical principles underpinning engineering graphics and computer aided design. Students also seem to learn more quickly and retain information and skills better if they are actually creating something with the soft…
Introduction Five Days in July 1 Note for Business Readers 9 Chapter 1 Day Zero: Hoteloween 13 Chapter 2 Wednesday: Preview 23 Chapter 3 Thursday: Liftoff 59 Chapter 4 Friday: Escape Velocity 99 Chapter 5 Saturday: Peak Geek 143 Chapter 6 Sunday: To Infinity and Beyond 171 Chapter 7 Just Wait Till Next Year 231 Issues Salkowitz explores: - How do you succeed in the …
Bauer & Westfall’s University Physics with Modern Physics,second edition, teaches students the fundamentals of physics through interesting, timely examples, a logical and consistent approach to problem solving, and an outstanding suite of online tools and exercises. Bauer & Westfall, University Physics with Modern Physics, second edition, weaves exciting, contemporary physics throughout the t…
The second volume in this series is designed to help students appreciate the beauty of physics and to show how physics concepts are related to the development of new technologies in the fields of engineering, medicine, and astronomy. ...'University Physics' is a comprehensive text with enhanced calculus coverage incorporating a consistently used 7-step problem solving method. The authors includ…
In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question. Today, "CAT" is the world's most profitable manufacturer of construction and mining equipment and large engines. The now legendary global company made numerous well-calculated, though risky decisions for three consecutive decades--in the process scalin…
Conflict management skills area more important than ever in today’s world. The eighth edition of “Interpersonal Conflict” offers principles of effective conflict management in a wide variety of contexts – from romantic relationships to the workplace. Its combination of up to date research and examples gives students a theoretical and practical foundation in conflict management. PART…